I'm talking about how marketing is a part of every facet of business, from what I'm creating to how I'm delivering it. And I'm not talking about social media-ing, which is something I've long distanced myself from as much as possible. And I honestly often lament the amount of marketing that my brain has to employ as the owner of two businesses. Welcome to Being Boss, a podcast for creative business owners and entrepreneurs who wanted to take control of their work and live life on their own terms. But for the history of business, as we know it, marketing has been mostly dominated by cookie-cutter blueprints and at least somewhat aggressive means of snagging those leads into your but is that the modern reality and future of marketing? I don't think so. Marketing is how you get customers and clients through the door of your business.
Then you know the importance of marketing or at the very least, you feel some ongoing pressure to spend some time making sure that it's getting done. Emily Thompson: If you're a business owner, and I think there's a really great chance that you are.
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